Company achieves record new user growth for the fifth straight quarter as leading sports content sources are added

Wappingers Falls, NY (Wednesday, April 24th, 2019) Follr, Inc., a sports and fan-based SaaS (Software as a Service) company, today announced record new user growth for the fifth consecutive quarter; total new users increased by more than 77% versus the same period last year and March saw the highest number of monthly registrations ever recorded. The announcement follows record 2018 annual growth and is attributed in part to an increase in available sports content.

Follr Logo

The Follr platform provides highly customizable Websites enabling fans and official supporters clubs to create a community centered on a team, sport, person or shared interest and passion. Follr additionally provides franchises, brands, media companies and organizations in the sports and entertainment industries with a broad suite of services that improve fan engagement, protect brand and increase revenues.

New Sports Content

Follr community Websites now have access to over 100,000 sport related videos with content from the most heavily trafficked channels on YouTube including NBC Sports, ESPN, Sky Sports and the BBC. Soccer focused channels include COPA90, Soccer AM, F2Freestylers, talkSPORT and Football Daily.

With the increase in fan-generated content, Follr has also added video content from some of the most popular fan channels online including AFTV, 100PercentChelsea, The Anfield Wrap, The United Stand and Chris Cowlin.

Podcasts are available from broadcasters including BBC 5 Live, Men In Blazers and fan favorites 93:20, Red Voices, A Bergkamp Wonderland, The Fighting Cock and Broad and Hotspur.

The company continues to add and source new content.

Marketing

A combination of daily sports blog content, social media marketing of partner content and a national ad campaign, “So You Call Yourself a Fan?” have also contributed to the growth.

The company focuses on sports, primarily soccer, and provides highly customized Websites for official supporters clubs detailing meeting points and serving as the richest single source of information about one team online. Each community Website aggregates real-time social media content and includes:

  • Marketing and communication tools
  • Ecommerce services
  • The ability to automate content sharing
  • An extensive event management feature set
  • Aggregated real-time content from multiple online sources
  • Discussion groups

Follr Global, a white label version of the platform, is also available to brands and sports franchises providing a multi-layered account management tool that:

  • Protects their brand
  • Ensures ownership of fan data
  • Enables supporters clubs to reach a broader market and fan-base
  • Increases exposure and reach of marketing content and media
  • Makes administration and communication easier
  • Collects detailed fan demographics
  • Accesses currently latent revenue through paid subscriptions/membership options

About Follr, Inc.:

Follr, Inc. (www.follr.com) is a software company founded in 2011 located in California and New York. Follr is a SaaS platform centered on products that “Reinvent the Fan Experience”.

Follr Communities provide vibrant, social groups to engage fans around a franchise, brand, individual, team or organization.

Follr Profile Websites allow individuals, companies and brands to tell a story using a combination of personal or corporate information and real-time social media content. They are personally branded Websites used as an initial point of contact and represent an aggregation of all online and offline information. Accessed by an enduring, easy to remember URL they represent a more complete picture and story in an increasingly digital world.

The Follr network provides users with the ability to create, find and join Follr Communities, connect with like-minded fans and see content from other members.

Follr is funded through Blossom Ventures. For more information see the company Website, Facebook or Twitter.

Contact:

Follr, Inc.
(888) 201-5160
info@follr.com

Follr Releases Updated API

by Admin on January 4, 2017

Leading fan engagement software platform leverages updated API to build on existing features further extending integration into external software platforms and technology

Wappingers Falls, NY (January 4th, 2017) Follr, Inc., a SaaS (Service as a software) company today announced the release of an updated API. The API is an integration platform as a service (iPaaS) and is a 100% native cloud application (NCA), multi-tenant platform that supports cloud-to-cloud, cloud-to-on-premises, on-premises-to-on-premises and B2B integration.

Follr Logo

Follr is a Software as a Service platform that empowers fans to communicate and better connect with other fans, a team, athlete or celebrity. It acts as a compliment to existing content, site and apps, building authentic, high-value relationships by simplifying marketing, administration and ecommerce. It simultaneously enables sport and entertainment franchises to better manage fan relationships, extend marketing, access currently latent revenue and protect their brand.

Mark Wayman

Mark Wayman

“It is clear from conversations we are having with sports and entertainment entities that fan data is a key and valuable asset, something Follr Profile Websites address perfectly,” stated Follr Product Lead Mark Wayman adding “The release of an updated API allows our partners to automate the creation of Profile Websites which is the first step in aggregating deep, rich personal data.”

The API supports real-time integration and elastically scales to meet high-volume providing access to the following user profile data via more than forty distinct and separate data points:

  • Contact Information
  • Education History
  • Employment History
  • Biographical Information

The data appears on a Follr Profile Website, a Website rich in personal and professional data.

Jeff Roberts

Jeff Roberts

“Our objectives have always included integrating Follr into the widest selection of online marketing platforms,” stated Follr Founder and CTO Jeff Roberts adding “The release of an updated API allows us to achieve that more effectively on all forms of software platform including proprietary, bespoke and custom solutions.”

The Follr API provides a mechanism to create, read and update Follr profiles programatically using a REST mechanism to implement the Create, Read and Update functions. Partners are assigned an API key and API secret pair used to sign each request. A valid request is a simple HTTP post containing either an XML or JSON input payload.

Documentation on the API can be found at docs.follr.com

The company will make additional announcements during the first quarter.

About Follr, Inc.:

Follr, Inc. (www.follr.com) is a software company founded in 2011. Located in California and New York, Follr provides Web-based business and personal networking products that collectively enable fans to connect, market and generate revenue. Business entities in the sports and entertainment industries can use the Follr Platform as a communication, marketing and sales tool while simultaneously protecting their brand.

Follr Communities provide vibrant, social groups and event management tools to engage anyone around a membership, club, group, shared passion or interest. Each community

Follr Profile Websites enable individuals, companies and brands to tell their story using a combination of personal or corporate history, social media profiles (Facebook, LinkedIn, Foursquare etc.) and content. They are personally branded Websites used as an initial point of contact and represent an aggregation of all online and offline information. Accessed by an enduring, easy to remember URL they represent a more complete picture and story in an increasingly digital world.

The Follr network provides users with the ability to create and edit their Follr Profile Website and Follr Community. It additionally facilitates improved networking while providing access to millions of jobs.

Follr is funded through Blossom Ventures. For more information see the company Website, Facebook or Twitter.

“Follr – Reinventing The Fan Experience”

Contact:

Follr, Inc.
(888) 201-5160
info@follr.com

Follr Releases New Community Features!

December 14, 2016

Several new community features are up and running on Follr.com. With this latest release, communities can be created – and grow! – more easily. New capabilities include, among others, a more streamlined “joining” experience, more opportunities for customization by administrators, and engagement tools that make it easier than ever to communicate and connect with members. [...]

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Fool-Proof Guidelines for Online Community Building

December 13, 2016

Building an online community – whether it’s for your business, special interest, religious group, or even your child’s little league team – can seem like a constant uphill battle. If you’re struggling with your online community, or if you just want a few tips on how to enhance yours, we’ve got your all-you-need-to-know, comprehensive-yet-concise guide [...]

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Follr Featured on Huffington Post

December 12, 2016

We are happy to share the following article from the Huffington Post “The Tech That’s Revolutionizing Football Fandom” written by Tina Mulqueen. The article quotes Follr founder Mark Wayman: “There has always been a huge disconnect between how fans and teams connect, and social media has, in many ways, muddied the water,” says Follr founder, [...]

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Now You Can See Which Social Network is The Most Effective

November 28, 2016

If you are a Follr Pro user you get detailed statistics that show you many things! To access your statistics simply log into your account and click your profile image in the top right corner: Click the ‘Statistics’ link which will show you the available reports: You can see who has visited your profile: and [...]

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Follr Statistics And How You Can See What Social Network is The Most Effective

March 29, 2016

If you are a Follr Pro user you get detailed statistics that show you many things! To access your statistics simply log into your account and click your profile image in the top right corner: Click the ‘Statistics’ link which will show you the available reports: You can see who has visited your profile: and [...]

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Are Verified Online Profiles Ranked Higher in Search Results?

March 28, 2016

To create your own online profile Personal Profile Website.

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Not All Email Signatures Are Created Equal

March 25, 2016

A picture tells a thousand words or so they say In the this case the pictures highlight the huge difference in Cheryl Ritchie’s (Southern Maryland Real Estate) email signature. This is the before shot: And here is the after: To see Cheryl’s Profile Website go to: http://follr.me/GoldenResults Nice job Cheryl!

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5 Quick Tips for an Awesome Community Engagement Strategy

March 24, 2016

The focus of the methodology known as community engagement strategy is to build more interaction and engagement within your online community. To help you achieve this goal here are 5 quick tips: Be Enthusiastic – If you love it they will love it!! Community is a Conversation, not a MegaPhone – Listen and learn, share [...]

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Do You Know Which Social Network Works Best For You?

March 21, 2016

If someone wants information about you, where do they look first? Is it a social network, a Website, some other online location? Which social network provides the most information, the most complete picture of you? Today, our information is all over the Web but by using Follr we can see that, in March, most people [...]

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